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Tag: WTA

Andrea Petkovic Mercedes Benz

Mercedes-Benz and the WTA: a partnership built on more than logos

Mercedes-Benz has launched one of the most significant sponsorships in international women’s sports by becoming the “Premier Partner” of the WTA Tour. But the company aims for more than logos on nets and vehicle fleets at tournament sites. At the

The 13 phantom players of the WTA

SÃO PAULO – Fighting every week to climb the world rankings and earn a place among the best tennis players in the world is already a tough challenge in itself. Doing so as a ‘ghost’ on the tour is even

mixed doubles us open

Cincinnati’s bad idea and the US Open’s great idea

One of the most persistent and erroneous mantras in the world of tennis is that the sport is in crisis because it ranks twelfth or who knows where in the popularity and interest rankings in the United States. This fact,